In the cynical world of MCAD, we are accustomed to wiley propaganda campaigns in the fornm of "´ndependent product reviews", "comparitive functional analyses" fluffed up announcements for trivial events that keep the name of the vendor prominent in publications and users memories.
Can we please establish the credentials of this award? What is its history, and which illustrious product developers have been recipients in the past?
What are the qualififcations of the people awarding, and what background to they possess to qualify to make the award. Who were the final competing nominees?
With such qualifying information, we may be able gauge the value of what otherwise appears to be a major PR stunt.