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September 22, 2008
Dassault Systèmes Presents PLM 2.0 Vision
Please note that contributed articles, blog entries, and comments posted on MCADcafe.com are the views and opinion of the author and do not necessarily represent the views and opinions of the management and staff of Internet Business Systems and its subsidiary web-sites.
Jeff Rowe - Managing Editor

by Jeff Rowe - Contributing Editor
Each MCAD Weekly Review delivers to its readers news concerning the latest developments in the MCAD industry, MCAD product and company news, featured downloads, customer wins, and coming events, along with a selection of other articles that we feel you might find interesting. Brought to you by MCADCafe.com. If we miss a story or subject that you feel deserves to be included, or you just want to suggest a future topic, please contact us! Questions? Feedback? Click here. Thank you!

Dassault Systèmes (DS), announced its ENOVIA Customer Conference Asia Pacific (ECC AP) in Tokyo, Japan attracted more than 500 of the region’s leading executives. The two-day event provided a showcase for customer testimonials, industry best practices, while also featuring special sessions on sustainability and the emergence of the global eco-design trend.

Themed “Collaborate to Innovate” attendees had the opportunity to hear how some of the world’s leading companies, including Mitsubishi, Nikon and Toshiba have leveraged PLM solutions to help them maintain their innovation advantage. In addition, the conference featured Dassault Systèmes’ executives sharing how PLM best business practices are helping customers address challenges and develop new opportunities.

Attendees at ECC Asia Pacific learned more about “PLM 2.0” and experienced Dassault Systèmes’ V6 PLM platform through education, training, demonstrations and customer presentations. The V6 platform delivers a single platform for all PLM business processes, available to anybody anywhere, spanning engineering/manufacturing groups, business and end-users. V6 also gives intelligent access to IP, regardless of its data source or location.

“Designed to provide our customers with an opportunity to share experiences and learn more about the latest developments in PLM – particularly around the PLM 2.0 vision and V6 platform, ECC Asia Pacific provided us with an invaluable window into the practical application of our vision, strategy and product road map in the real world,” said Joel Lemke, chief executive officer, ENOVIA, Dassault Systèmes. “ECC Asia Pacific represents the culmination of a series of three regional events over the past six months including North America and EMEA.”

ECC Asia Pacific highlights included:

• Keynote addresses from the platinum sponsors including IBM, Microsoft andNS Solutions;

• General session customer success stories from companies including TUV Rheinland Group and STX Shipbuilding;

• A presentation by Marc Halpern, research director, Gartner entitled “Global Competitive Challenges Demand New PLM Software Priorities”;

• Six industry-specific tracks featuring customers, such as Toshiba in E&E; Nikon in semiconductor Larsen & Toubro in Power, Process & Petroleum/Shipbuilding; Pacific Brands in apparel;

• In-depth presentations and breakout sessions on the new V6 PLM platform and how it helps customers achieve PLM 2.0.

• Day Two will feature sessions with Dassault Systèmes’ key technology leaders focusing on a variety of topics, including four tracks dedicated to IP management, business process collaboration, mid-market solutions, mastering the supply chain and V6 infrastructure and deployment.

Commentary By Jeffrey Rowe, Editor

OK, we didn’t actually attend this event. I was in Chicago at IMTS (more about that in coming weeks), but the content and significance of the Dassault event is very noteworthy for a number of reasons, but mainly the further introduction of so-called PLM 2.0. This is something that really hasn’t received a tremendous amount of attention, coverage, or widespread use, yet. However, I believe that’s about to change.

In January 2008, following the notoriety around Web 2.0, one of the key commercial players in PLM, Dassault Systemes, introduced the notion of PLM 2.0, that encompasses a social community approach to PLM, providing a more level playing field for introducing PLM to a wider customer base. More about Dassault’s initial PLM 2.0 foray a bit later.

Web 2.0 is an evolving term that describes the changing trends in the use of World Wide Web technology and web design that aims to enhance creativity, information sharing, collaboration, and functionality of the web. Web 2.0 concepts have developed and evolved web-based communities and hosted services, such as social-networking sites, video sharing sites, wikis, and blogs. Although the term has been used since 2004 and suggests a new version of the World Wide Web, it does not actually refer to an update of any technical specifications, but rather to changes in the ways software developers and end-users utilize the Web.

Web 2.0 websites allow users to do more than just retrieve information. They build on the interactivity of "Web 1.0" to provide "Network as platform" computing, allowing users to run software-applications through a browser. Users can own the data on a Web 2.0 site and exercise control over that data. This contrasts to older traditional websites, the sort which limited visitors to viewing and whose content only the site's owner could modify.

PLM 2.0 is somewhat analogous to Web 2.0 terminology and concepts in the domain of PLM. More than a technology, it is a philosophy where:

  • PLM applications are web-based (in other words, Software as a Service)
  • PLM applications focus on online collaboration, collective intelligence and online communities
  • PLM expands to new usages like crowdsourcing and real world web, extending the reach PLM outside the enterprise
  • PLM business processes can easily be activated, configured and used, with online access

  • Today, PLM 2.0 is still more an idea and a concept than a reality, but I think more and more PLM offerings will embrace its underlying concepts, and Dassault is one of the pioneers that will help it into the mainstream.

    In late January Dassault Systèmes announced PLM 2.0 and its new V6 platform. In other words, V6 is Dassault’s next generation platform for PLM 2.0. Dassault touts PLM 2.0 with the promise of “PLM online for all, as a 3D online environment for everybody to experience products virtually where all user interactions generate Intellectual Property (IP).” Has this promise been totally fulfilled? As far as I can tell, no, not yet.

    “PLM 2.0 is to PLM what Web 2.0 is to the Web, harnessing collective intelligence from online communities. Any user can imagine, share and experience products in the universal language of 3D. PLM 2.0 brings knowledge, from idea to product experience (IP), to life. It merges the real and virtual in an immersive lifelike experience,” said Bernard Charlès, president and CEO, Dassault Systèmes. “With V6, IP can be put to use immediately via ‘networked’ PLM solutions, so that anybody can ‘test drive’ a virtual product in the real world.”

    “V6 delivers a single PLM platform for all PLM business processes, available to anybody anywhere, spanning engineering groups, business and end users. V6 also gives intelligent access to all IP no matter the data source location, with MatrixOne technology built into the foundation. V6 is an open platform, embracing SOA standards and rapid to deploy,” said Dominique Florack, senior executive vice president, Products - R&D, Dassault Systèmes.

    As with all things Dassault, I wonder if SolidWorks will be brought into the PLM 2.0 fold? I would like to think so and I think it could be an innovative development for the so-called mid-range. However, will it actually happen? SolidWorks with PLM 2.0 capabilities might prove to be too attractive to customers who are already having difficulty choosing it or CATIA. I sure like the potential for live MCAD collaboration across the Web, though, using my sub-$500 netbook and a WiFi connection. PLM has real possibilities and, ultimately, I think they will be realized, although I can’t predict the form and level at which it will occur.

    The Week’s Top 5

    At MCADCafé we track many things, including the stories that have attracted the most interest from our subscribers. Below are the five news items that were the most viewed during last week.

    Flexsteel Fashions Furniture Design Advantage with SolidWorks Software

    SolidWorks Corp. announced that Flexsteel Industries is using SolidWorks in its quest to become the fastest, most accurate, and most interactive furniture maker in hospitality design. Hospitality presents a demanding design challenge as hotels, motels, time-shares, and similar businesses constantly update their rooms. They use furniture design as a critical brand differentiator, whether introducing comfort into the commercial setting or moving toward the contemporary with glass, chrome, and metal. Since embracing SolidWorks software, Flexsteel has increased design speed while simultaneously improving accuracy and quality. Flexsteel creates new designs for every customer, some from
    scratch and others from sketches, shop drawings, and specification charts. Flexsteel has tightened collaboration with these customers through the use of SolidWorks’ eDrawings email-enhanced collaboration program. Engineers can take clients’ materials and dimensions, design a piece, and send them an eDrawings file with a lightweight 3D digital model. The customer can review, rotate, pan, zoom, and mark up the new design. The customer need only install a simple software plug-in, the free downloadable eDrawings Viewer, not a full CAD application.

    University of Manitoba and ENGINEERING.com Announce Software Selection for new State of Art CAD Technology Centre

    The University of Manitoba and ENGINEERING.com, the North American reseller of CATIA educational software, unveiled the new state of the art Wardrop CAD Technology Centre at The University of Manitoba. The new laboratory, the only one of its kind in Canada, will feature an advanced computer-based product development program in the new engineering and information technology complex. It will also serve as a manufacturing facility providing comprehensive education to students, as well as skills upgrading and industry training. The complex features a 40-seat computer lab alongside a mini-simulated manufacturing lab, complete with a rapid prototyping machine, mini-numerical controlled
    machine tools and a small virtual reality system. The Technology Centre features CATIA V5 from Dassault Systemes as its primary CAD system.

    HP/EDS Creates New Era In Outsourcing

    Ben Trowbridge, CEO of Alsbridge, Inc., an outsourcing advisory firm, released the following statement about the HP acquisition of EDS: "Now that Hewlett Packard has completed its acquisition of EDS there are many more questions that arise, such as how this will impact the outsourcing industry. Prior to the acquisition, it was unclear who made up the tier-one outsourcing list with IBM having a large lead in market share. Now, HP/EDS shifts the commercial dynamic, narrowing the playing field to two tier-one mega outsourcing providers. This new combination of tier-one providers leaves all the other providers racing for their share of market definition and a share of the biggest of
    outsourcing contracts. I do believe that it is possible to see an increase in prices. This will mean every company should be reviewing their options and be ready for this new tier-one structure in technology outsourcing contracts. This change is refreshing to an otherwise mature industry. The change in the competitive landscape will be good for the industry in the long run. However, in the short term, I believe buyers need to think through the full impact on the competitive vendor landscape. The choices are clearly not the same for buyers as it will be for the providers. The old rules of thumb on outsourcing are now headed in new directions."

    Dassault Systemes Confirms Media Report Concerning a Trade Secret Violation by Siemens PLM Software GmbH

    Dassault Systèmes confirmed a media report concerning a trade secret violation by Siemens Product Lifecycle Management Software (DE) GmbH. On June 4, 2008 an article in the Frankfurter Allgemeine Zeitung (FAZ) reported that a violation by Siemens PLM of Dassault Systèmes trade secrets (including a specific customer list) had occurred. After investigation, Siemens admitted having found a list of 3216 customer names from Germany, Switzerland and Austria, as mentioned by the FAZ article. Siemens did not provide any explanations regarding how such trade secret was made available to Siemens PLM, nor how this sensitive information had been exploited, despite its presence on their
    intranet. The specific customer list was returned to Dassault Systèmes by Siemens with the assurance that any copy thereof would be destroyed. Siemens further committed to respect Dassault Systèmes trade secrets. An internal audit conducted by Dassault Systèmes demonstrated that the above information was properly protected, and therefore Dassault Systèmes deeply regrets that information obtained illegally could be found on a competitor’s intranet, and reserves the right to any action it deems appropriate to enforce its rights.

    EnSuite Adds Ability to Create Heterogeneous Multi-CAD Assemblies

    CCE announced that it has added the ability to create heterogeneous multi-CAD assemblies to EnSuite Version 2 - its multi-CAD viewing, translation, and productivity software. This new feature enables users to build an assembly by inserting components from different proprietary and neutral CAD formats such as Pro/ENGINEER, CATIA V4 or V5, SolidWorks, Unigraphics, IGES, STEP, and Parasolid. This new feature makes it possible for each individual or company involved in a collaborative product development project to create and modify components in their own CAD system while the entire assembly can be viewed, evaluated and marked up in a single environment. The software eliminates the need
    to invest in multiple CAD systems to perform design reviews which involve collaborators working in multiple CAD systems. Users who are viewing a multiple CAD assembly model can rotate, transform, move, and delete components in the assembly model. They can add redlining, mark-up callouts, and standard shapes and text. EnSuite identifies the bill of materials (BOM) for the assembly. The Isolate Part function can isolate a part by making all of the other parts in an assembly transparent. The exploded view capability shows how parts fit together with other parts in the assembly without interference from other parts.

    Jeffrey Rowe is the editor of
    MCADCafé and MCAD Weekly Review. He can be reached at
    Email Contact or 408.850.9230.

    This Week

    Lead Story

    Dassault Systèmes Presents PLM 2.0 Vision; Showcases Power of V6 Platform in Special Eco-Design and Sustainability Sessions

    Product and Company News

    Right Hemisphere Software Powers 2D and 3D Viewing and Publishing for SAP PLM 7.0

    Siemens PLM Software Deploys Salesforce Partners to Drive Channel Sales Success

    Nikon Precision Inc. Selects PTC Arbortext to Streamline Product Information Delivery

    INCAT India Wins MSC.Software’s Business Partner Excellence Award

    Clean Energy Companies Rely on Arena PLM to Help Accelerate Product Development

    G.D Expands Utilization Of PTC Product Development System to Drive Innovation Efficiency, Reduce Costs and Improve Collaboration with Third Parties

    ZWCAD Celebrates 10th Anniversary

    ENOVIA SmarTeam PLM Solution Drives Success at Leading Mid-Market Customers

    Fishbowl Solutions Releases Inspection Report Automation

    Halmstad University Grooms Sweden’s Next Generation Engineers with the Help of Dassault Systèmes

    solidThinking Names FISHER/UNITECH its First Value-Added Reseller in the U.S.

    3D Content Creation Made Easier With 3DVIA Shape 2.0

    Napier Turbochargers signs $1 million contract with Majenta PLM for the supply and implementation of a product lifecycle management solution

    New Digital CAD Overlay Brings Easy Visualization to Nikon's iNexiv VMA Automeasure Software

    PTC Pro/ENGINEER Helps Cue Acoustics Excite Listeners with Contemporary Radio

    Satyam and MSC.Software Extend Partnership to Provide Enterprise Simulation Services

    JETCAM announces Dassault Catia integration

    Sustainable Minds Teams With Autodesk to Address Growing Sustainable Product Design Market Opportunity

    CCE Announces New Release of PowerLink

    Actify Achieves Another Record Year

    Metris LC60D laser scanner revolutionizes digital inspection

    GibbsCAM Post Processors Available for Mori Seiki's New NZ Series

    Siemens and E.ON Sign Large Wind Power Deal Following a Unique and Innovative Collaboration Approach

    Quickparts Makes 2008 Inc. Magazine 5000 Fastest-Growing Businesses List

    ThinkDesign reshapes Descriptive Geometry

    Vero Software Plc report record breaking numbers

    Tridaq Named #1 SolidWorks VAR for Central Plains

    Rasterex Releases RxSpotlight R9.0

    Tycos Continues Collaboration with think3

    MultiSUITE Software products are fully version current – for AutoCAD 2009 and MultiSUITE CAD

    Catalog Data Solutions Selected by Charlotte Pipe for Online Catalog and AutoCAD MEP CAD Downloads

    Delcam software powers growth for toolmaker

    CSR Boosts Sales of Linear Motion Components With TraceParts 3D Catalog

    Research and Markets: Product Lifecycle Management (PLM) Software to Grow up to 40% Annually by 2014 in Apparel Firms

    Related MCAD News

    MCAD Industry View - A SEPTEMBER 2008 Update

    VIDEO - TechJobsCafe.com Focuses on Jobs for the High Tech Sector - As reported by NBC SF Bay Area Affilliate KNTV

    Engineering Matters, Inc. Receives R&D 100 Award for Automotive Actuator That Increases Engine Fuel Efficiency

    Boeing Completes Acquisition of Insitu

    Reduction of Greenhouse Gas Emissions Depends Critically on Productivity, The Conference Board Reports in New Analysis

    HP Named Overall Best Brand of Desktop Computing for Quality and Reliability

    Linear Cites Laser-Sintering Savings

    Pennsylvania Students to Help Aviation Industry Go Green With "Real World Design Challenge"

    Intel Ships New Eco-Friendly Xeon Server Processors That Boost Performance

    Important Scientific Breakthrough to Support North-American Manufacturing Companies

    Hagerman & Company Deploys Mi5 Networks for Web Security

    Sun Microsystems Champions Open Standards to Usher in a New Era in Manufacturing

    Ball Aerospace Begins Integration of WorldView-2 Imaging Instrument

    New Magnetic Clutches & Couplings Feature No Friction or Wearing Parts

    IBM Podcast Explores the Future of Energy

    ISO Officially Adopts UDO2 Standard Further Validating its Role as an Industry Leading Technology for Long-Term Archival Storage

    COADE CADWorx Plant Design Webinar September 18th to Introduce CADWorx Design Review

    Focus on the World Automotive Glass Market

    Cost of Quality: Defining the Value of Enterprise Quality Management

    X-Rite Chosen As HP DreamColor LCD Display Color Technology Partner

    Corporate Moves

    Gibbs' Distribution Manager joins Delcam

    Advanced Manufacturing Veteran Jeff Degrange To Join Stratasys

    Industry Events

    Speakers Announced for PLM Road Map

    FANUC Robotics Introduces World's Largest and Strongest Six-Axis Robot at IMTS 2008

    Synergis Engineering Design Solutions' Grand Opening Event & Open House

    Altair's HyperWorks Technology Conference Offers More Than the Average PLM Event

    Cimatron Group to Present Complete Line of CAD/CAM Solutions for Tooling and Manufacturing at AMB Exhibition

    Deadline Approaching to Register for Altair's HyperWorks Technology Conference, Sept. 16-17

    Anark, CPDA Webinar -- CAD/CAE Model Clean-Up

    The IntelliCAD Technology Consortium Announces IntelliCAD World Meeting 2008

    Live, Free Seminar: Design for Compliance

    Spatial to Explore Multi-threaded Application Development at Upcoming 3D Insiders' Summit

    Surfware to Announce World-class Features of SURFCAM Velocity® 4 Powered by TrueMill®, Patent Allowance at IMTS, 2008

    Apriso to Sponsor Product Lifecycle Quality (PLQ) Discussion at MESA International Plant-to-Enterprise Conference

    Delcam's New CAM Range Showcased At BIMU

    Omnify Software to Host Fifth Annual Customer Conference

    Forming Technologies Annual Conference

    DOCCENTER Launches Controlled Document Collaboration Solution at DEMOfall 08

    GibbsCAM Highlighted in Mazak Exhibit at IMTS 2008

    Registration Now Open for CAD Midwest Technology Expo

    Sescoi exhibits WorkNC G3 and launches its new WorkXplore software at IMTS

    VISTAGY Webinar Series -- Thursday, September 18, 2008

    KUKA Robotics Unveils KUKA.CAMROB at IMTS 2008

    Corporate Newsletters

    VISTAGY VIEWPOINT - Quarterly Newsletter

    You can find the full MCADCafe event calendar here.

    To read more news, click here.

    -- Jeff Rowe, MCADCafe.com Contributing Editor.