"The Facts on Product Lifecycle Management " Seminar Set for October 30th

What is PLM? Judging by the growing prominence of this industry buzz word; strategy we should all be able answer straight off, but the fact is most people can’t and those who can, frequently offer differing views.

Software vendors have been campaigning hard for industry to get wised up to PLM and we’re warned that not falling into step will cost us dear in the future. But despite all the carrot and stick evangelism there is still a profound lack of understanding of the concept within engineering management at large.

Planning to shine an independent �white light’ on the subject, comes an intensive one-day seminar at Warwick University, organised by EDA Exhibitions. The day begins with a look at how PLM emerged and where it is positioned and goes on to describe what PLM is, how it’s applied and what type of operations might benefit.

Three software vendors have been invited to contribute and will be followed by managers from industry who’ve previously completed PLM projects for their companies from opening analysis to full implementation. These �user’ reports illustrate better than any other means how PLM works in the real world, with each speaker describing how their respective PLM strategies continue to evolve.

A "devil's advocate" will be positioned in the audience to pick up on points that need greater clarification. All the relevant and sometimes contentious issues are due to get an airing. The problem for many managers today is that not only do they not know the facts on PLM, but also that they don’t yet know the questions. The afternoon session goes on to help delegates take the first steps in deciding how PLM might fit profitably into their own organisations and a further presentation will deal with how to go about planning a fist PLM project.

The day has been devised with the close co-operation of qualified independent professionals who specialise in engineering productivity and will be overseen by the chairman of the West Midlands CBI. "The Facts on Product Lifecycle Management" will be held on October 30th, 2003.

For more information, call 0207 681 1000 or visit www.edaltd.co.uk/plm.

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