Strategic Management Group Launches Product Lifecycle Management Simulation Practice

PHILADELPHIA--(BUSINESS WIRE)--April 15, 2003--Strategic Management Group, Inc., the world leader in simulation products and services, announced today the launch of its Product Lifecycle Management (PLM) practice.

The practice is focused on leveraging simulation to accelerate the time to value of corporate PLM initiatives.

The practice, led by Gail Rogers, Practice Delivery Executive, and Jamie Goetsch, Practice Executive, brings SMG's 22 years of experience, intellectual property, and simulation methodology and technology to its clients' strategic PLM initiatives.

SMG's simulation products and services provide a competitive edge to those that develop, support, market and sell within an organization, leading to growth, profitability and increased ROI. The practice will focus on using simulation to streamline business processes, select the right product portfolio and ensure the complete integration of efforts across the organization.

SMG's engagement teams will ensure a close alignment between the business issues addressed in the simulations and the PLM initiative.

"Today's competitive global economy requires businesses to accelerate the time to value of their PLM initiatives," says Rogers. "SMG offers simulation products and services that help cut costs and drive revenue. SMG's solutions transform the PLM process, by ensuring that it drives the efficiency it was designed to create."

SMG is currently working with over half of the Fortune 500 to create simulations that support the specific elements of their PLM initiatives. SMG's proprietary methodology and technology has made it possible to simulate the product lifecycle management process and to model specific behaviors that are needed to implement pre-launch, launch and post-launch activities.

These modular simulations are being developed rapidly and cost-effectively, and have helped SMG's clients accelerate the time to value of their PLM and Sales initiatives.

About Strategic Management Group, Inc.

Strategic Management Group, Inc. is the leading provider of simulation products and services that accelerate time to value of corporate initiatives. Capitalizing on what Gartner analysts call, "the next killer application," SMG is focusing its operations to leverage its third-generation SimShop(TM) technology and tested development and deployment methodology.

SMG has deployed its simulation technology in over half of the Fortune 500 since 1981, with clients like GlaxoSmithKline, GE, IBM, Wyeth and Sprint.

For more information about SMG's PLM practice, please contact Jamie Goetsch via email at Email Contact.

CONTACT: Strategic Management Group, Inc.
             Jamie Goetsch, 617/901-7428
Email Contact

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