Thomas Publishing Signs Software License Agreement With iXmatch Inc.

Thomas Publishing Unit, MASG, To Use iXmatch Analytics To Enhance Its Software Evaluation Service

MINNEAPOLIS, MN--(INTERNET WIRE)--Feb 13, 2002 -- iXmatch Inc., the leading provider of matching software, announced today that Thomas Publishing Company's unit MASG, the leading resource for evaluating software systems for business and manufacturing, signed an agreement to license iXmatch's matching and analytics software.

MASG provides software vendors with the ability to define their products and services and software buyers with the ability to search, compare, and evaluate thousands of products and vendors in dozens of application areas. iXmatch's software will provide MASG with a more comprehensive understanding of its customers by capturing, interpreting and leveraging critical customer information. MASG's software buyers will have the ability to easily optimize their software planning and decision-making. MASG's software vendors will be able to easily compare what software buyers are looking for and proactively match them up with their software product offerings.

iXmatch is the only software solution that seamlessly integrates a variety of data mining, collaborative filtering, and personalization technologies to solve the critical problem of accurately matching customers with a company's products and services. "iXmatch will give us more powerful real-time knowledge of the relationships between our buyers' business requirements and the large supply of capabilities represented in our vendors' technology solutions," stated Mary Connors, MASG Publisher. "The improved business intelligence we will achieve using iXmatch's software will increase the value MASG customers receive from our business services and further extend our competitive advantage."

"iXmatch's innovative approach to customer data analysis will improve MASG's overall business intelligence and marketing efforts by more effectively automating the analysis of technology demand trends within industries or segments, making recommendations to vendors on which markets demand their software, and suggesting features to add to their solutions to be successful within their target market," said Andrew Simpson, iXmatch Sales Director.

About MASG

MASG, a unit of Thomas Publishing Company, is the leading resource for evaluating software systems for business and manufacturing. MASG has spent years developing the most comprehensive software vendor and application database on the market today. The company helps customers search, compare and evaluate software systems and suppliers faster than was ever possible before. MASG even automates the writing of RFPs. For more than 100 years Thomas Publishing Company has been the acknowledged leader in fulfilling the need for up-to-date product information. In the arena of software for business and manufacturing, no one fulfills that need so completely as MASG. For information about MASG, please visit

About Thomas Publishing

Thomas Publishing Company has become the acknowledged leader in providing product information and the product information management systems that industry needs in whichever environment and medium it requires. The company publishes the world's largest online database of product information, twenty-five major buying guides, two product information exchange services and an e-commerce system developed exclusively for industry. For more information, please visit

About Thomas Regional

Leveraging its 100-year old heritage, Thomas Regional focuses on connecting industrial buyers and sellers in local markets across the country. Through both its traditional and multimedia marketing services and information, Thomas Regional provides comprehensive coverage of industrial suppliers, arming buyers with resources they need to locate and purchase products and services easily from start to finish. More than two million purchasing decision-makers throughout the United States depend on Thomas Regional's buying information; available online at, in print and on CD-ROM.

About iXmatch Inc.

iXmatch is the leading provider of matching software. The company's patented software products maximize profitability and customer satisfaction by matching buyers with best-fit products and services. Customers deploying the next generation of applications in CRM, Business Intelligence, e-Commerce, e-Procurement, Strategic Supplier Sourcing, and Human Capital Management will enable their business transactions with cutting-edge iXmatch software. Based in Minneapolis, Minnesota, iXmatch is a Microsoft Gold Certified Partner for Software Products, is an early adopter of the Microsoft .NET platform, and is a high-growth Microsoft NETstart Independent Software Vendor. For more information, please visit

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