Tata Technologies Brand Launches Internationally

Consolidation of former operating companies yields all-new organization

SINGAPORE, DETROIT, LONDON and PUNE, India, April 7 /PRNewswire/ -- Tata Technologies Limited, a global leader in Engineering Services Outsourcing (ESO) , Product Development IT services, and Product Lifecycle Management (PLM) this week announced the launch of its brand worldwide, and the retirement of the brand names of its former operating companies, INCAT and iKnowledge Solutions (iKS). The global consolidation of the company has yielded an all-new organization that incorporates the best of its former operating companies.

"We are today an integrated global company. We have demonstrated the value that integrated global delivery brings to our clients, employees and shareholders. Now, with the heightened awareness of, and the high regard for, the Tata brand worldwide, we should take this opportunity to unify under the power of the global brand to further grow the organization," said Patrick McGoldrick, CEO - Tata Technologies.

"The Tata Technologies brand gives us an enhanced opportunity to establish our position as a world-leading partner to the global manufacturing industry, leveraging the Tata reputation for excellence and integrity," added Warren Harris, President and COO - Tata Technologies.

"This represents the culmination of an evolutionary process begun more than four years ago," Harris explained. "The launch of this new organization provides us with limitless opportunities and provides us economies of scale otherwise unavailable to us."

The new Tata Technologies is organized under a global structure, divided into two go-to-market divisions: Global Services, headed by Samir Yajnik, President -- Global Services; and Product Lifecycle Management (PLM) Solutions, headed by David Myers, President PLM Solutions. The company also operates with a single globally integrated delivery organization led by Kevin Fisher, Head of Delivery Operations and T Rajasekaran, Head of Delivery Process and Quality.

INCAT and iKS became members of the Tata Group when they were acquired by Tata Technologies Limited in 2005. Since that acquisition, the companies operated under their respective brands worldwide. INCAT was a global ESO provider and a world leader in PLM services delivery. iKS was a pioneering provider of knowledge management solutions and was best known for i get it(R), the industry-leading knowledge management application. All products and services of INCAT and iKS are now available through Tata Technologies

Part of the Tata prestigious group

Tata Technologies is a part of the Tata group, a rapidly growing business group based in India with significant international operations. Revenues of the group in 2007-08 are estimated at $62.5 billion, of which 61 percent is from business outside India. The group employs about 350,000 people worldwide. The Tata name has been respected in India for more than 140 years for its adherence to strong values and business ethics.

The global launch of the Tata Technologies was marked with employee celebrations at Tata Technologies facilities worldwide throughout the week of March 30, beginning with its North American headquarters facility in metro Detroit on that date and continuing with celebrations throughout Europe, and culminating with an event hosting nearly 1,500 employees at the company's Center for Advanced Engineering and Design in Pune, India on April 3.

To coincide with the brand launch, the company is launching an all-new Web site, www.tatatechnologies.com, that presents the full scope of the organization's capabilities.

About Tata Technologies

Tata Technologies Limited, founded in 1989, is a global leader in Engineering Services Outsourcing (ESO) and Product Development IT services to the global manufacturing industry. Tata Technologies, through its pragmatic approach to engineering and manufacturing processes, delivers best-in-class solutions for Product Lifecycle Management (PLM), Enterprise Resource Management (ERM) and Application Development and Maintenance (ADM) to the world's leading automotive and aerospace manufacturers and their suppliers.

Tata Technologies is headquartered in Singapore, with regional headquarters offices in the United States (Novi, Michigan), India (Pune) and the UK (Luton). The company has a combined global work force of more than 4,000 employees serving clients worldwide from facilities in North America, Europe and the Asia-Pacific region. www.tatatechnologies.com

Web site: http://www.tatatechnologies.com/

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