Designing a Global GIS Strategy (ArcNews Online)

ESRI Enterprise Advantage Program Lends a Helping Hand at The Nature Conservancy
"Think globally, act locally" is a familiar concept for anyone dedicated to improving life in some capacity around the globe. The Nature Conservancy (TNC), the leading conservation organization working to protect the most ecologically important lands and waters around the world for nature and people, built this concept into the foundation of Conservation by Design, its science-based approach to managing projects. Conservation by Design was developed in the 1990s to help TNC produce outstanding conservation results using increasingly effective approaches. In the 2006 annual report titled Global Reach, Local Results, president and CEO Steve McCormick credits this framework with helping the organization top $1 billion in revenues for the first time and applying those funds wisely to conservation projects around the world.

Bolstered by the success of Conservation by Design, two years ago TNC aligned organizational activities around an ambitious new goal. Called the 2015 Goal, it states that "by 2015, The Nature Conservancy will work with others to ensure the effective conservation of places that represent at least 10 percent of every major habitat type on earth."


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