Revealing Secrets that Drive Product Innovation and Product Profitability

BOSTON, MA -- (MARKET WIRE) -- Apr 17, 2007 -- Aberdeen Group will host the Product Innovation Summit, May 23-24, 2007, at the Seaport Hotel and World Trade Center, in Boston, MA.

This is the preeminent best practices and networking event for product management, product development, and engineering executives to accelerate strategies for increasing product profitability through improved product innovation, product development, and engineering processes and PLM technology.

Aberdeen research finds that 92% of executives responsible for strategies related to product development are looking to adopt best practices to achieve profitable growth. Founded in fact-based research, the exclusive summit will identify how companies are transforming their product innovation processes and product lifecycle management technology in the face of increasing complexity and corporate demands for profits.

Confirmed Speakers Include:

--  Michael Treacy, Best-selling Author, "The Discipline of Market
--  David Williams, Vice President, BAE Systems
--  Steve Hoover, Vice President, Xerox Research Center
--  Dr. Scott Edgett, Author, Portfolio Management for New Products
    Product Dev Institute
--  Leon Shivamber, Corporate VP Supply Chain Management and Operations,
    Harris Corporation
--  Dr. Roger Nagel, Author, The Father of the Virtual Organization, &
    Previous CEO and Executive Director of the Iacocca Institute
--  George Race, Director of PLM, Honeywell Aerospace
--  Tim Ambridge, Director of PLM Tools and Processes, Bombardier
--  Tim Goodall, Product Innovation, Enterprise Mobile Computing, Motorola
--  Mehmood Khan, Global Leader Innovation Process, Unilever
--  Tony Ulwick, Author of "What Customers Want"
The Product Innovation Summit is part of the acclaimed Aberdeen Summit Series. The seminars bring corporate executives and industry thought leaders together to share information and provide actionable recommendations for organizational advances. Summit participation is limited to 200 executive level participants seeking to hear from and network with industry thought leaders.

Summit participants will witness first hand how companies are managing the complexity of global design and global supply chains; increasing speed to market; improving product reliability; managing product data and processes in collaborative engineering environments; implementing best practices to meet their product development targets; designing products that comply with increasingly complex regulations; developing products that incorporate mechanical parts, electronics, and embedded software / systems engineering; adopting product simulation and analysis to reduce the number of prototypes, and much more.

"We are excited about bringing together industry executives and best-in-class product innovation practitioners, to share success stories and provide actionable recommendations for improving product development and engineering performance," said Jim Brown, Senior Vice President of Product Innovation Research at Aberdeen. "We are looking forward to sharing our research findings to aid in transformation of product innovation processes."

For additional information on the summit, visit:

For more information on sponsorship visit:

About Aberdeen Group, a Harte-Hanks Company

Aberdeen is a leading provider of fact-based research and market intelligence that delivers demonstrable results. Having benchmarked more than 30,000 companies in the past two years, Aberdeen is uniquely positioned to educate users to action: driving market awareness, creating demand, enabling sales, and delivering meaningful return-on-investment analysis. As the trusted advisor to the global technology markets, corporations turn to Aberdeen™ for insights that drive decisions.

As a Harte-Hanks Company, Aberdeen plays a key role of putting content in context for the global direct and targeted marketing company. Aberdeen's analytical and independent view of the "customer optimization" process of Harte-Hanks (Information - Opportunity - Insight - Engagement - Interaction) extends the client value and accentuates the strategic role Harte-Hanks brings to the market. For additional information, visit Aberdeen or call (617) 723-7890, or to learn more about Harte-Hanks, call (800) 456-9748 or go to

Media Contact:
Jim Brown
Aberdeen Harte-Hanks

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