WESTFORD, Mass.—(BUSINESS WIRE)—December 17, 2006— ENOVIA MatrixOne product lifecycle management (PLM) solutions are playing a strategic role in a growing range of industries as companies adapt to fast-moving markets and shrinking windows of profitability, Dassault Systemes (NASDAQ: DASTY; Euronext Paris: #13065, DSY.PA) announced today. The new market realities are not confined to PLM's traditional stronghold in product data management for discrete manufacturing. Consumer product, apparel, high-tech and other industries face the same regulatory environments as their heavy manufacturing counterparts, and even more intense market pressure because of volatile consumer demand.
Senior executives in industries ranging from automotive to food
processing, speaking at the recent ENOVIA MatrixOne Global Customer
conference, described a common set of strategic challenges that they
are addressing with ENOVIA MatrixOne PLM solutions.
According to the Dec. 7, 2006 AMR Research Alert Dassault Extols
ENOVIA MatrixOne, Touts Its Place As a Cornerstone of Its Business,
"The set of customers presenting (at GCC) was quite diverse, including
Nokia, Guess, The GAP, Johnson & Johnson and Faurecia. They shared
common challenges that ENOVIA MatrixOne is helping to address, among
them master data management, global design teams, product
configuration and configuration management."
"PLM will be the center of the universe at Guess?," said Mike
Relich, the apparel company's CIO and senior vice president IT and
eCommerce. His presentation described PLM solutions as the best way
for the company to ensure that global product development and business
operations are responsive to fast-moving market demands.
"When people see new fashion on MTV they want it right away. Long
gone are the days when we had 12 months to develop a product line and
the advertising to sell it," Relich said.
"As product development cycles shrink so do profit margins," said
Sony Ericsson Chief Information Officer Colin Boyd. "We have a very
brief period of time in the market to make a profit on a particular
model of mobile phone. We have to develop new products fast, and if we
make a mistake on a product launch or a phase out, any profit we make
in the middle phase can be wiped out."
"Why does a food company need PLM to produce spaghetti?" Mauro
Viacava, CIO at Italian food processing company The Barilla Group,
asked the GCC audience rhetorically. Because it needs the same
efficiency, agility, collaboration and innovation that heavy
manufacturers have gained from PLM, he said. Viacava described how
ENOVIA MatrixOne solutions have improved speed and efficiency at his
company, reducing new product lead time in a very relevant way.
"Shorter product lifecycles, regulatory compliance requirements
and complex global supply chains are among the many business process
challenges and common concerns shared by our customers industry-wide,"
ENOVIA CEO Joel Lemke said, "PLM solutions that synchronize business
and product development processes are essential for our customers'
growth and profitability. We were pleased to have so many of our
customers gathered in one place to discuss how PLM can address these
ENOVIA MatrixOne solutions enable companies to collaborate across
functions and within their value chain in order to be more innovative,
resulting in faster time to market, improvements in top-line revenue
and bottom line profitability.
About ENOVIA MatrixOne
MatrixOne, Inc. was acquired by Paris-based Dassault Systemes in
May, 2006 and today is part of its ENOVIA PLM Collaborative
Environment family of solutions. The ENOVIA MatrixOne solutions enable
companies to accelerate product innovation to achieve top line revenue
growth and improve bottom line profitability. ENOVIA MatrixOne is
focused on helping companies across the automotive, aerospace &
defense, consumer, machinery, medical device, semiconductor and
high-tech industries solve their most challenging new product
development and introduction problems. More than 850 companies use
ENOVIA MatrixOne solutions to drive business value and gain a
competitive advantage, including industry leaders such as BAE Systems,
Bosch, Comau, General Electric, Honda, Johnson Controls, Linde AG,
NCR, New Balance, Philips, Porsche, Procter & Gamble, REI, Sony
Ericsson, STMicroelectronics and Toshiba. ENOVIA MatrixOne
(www.matrixone.com) is headquartered in Westford, Massachusetts, with
locations throughout North America, Europe and Asia-Pacific.
About Dassault Systemes
As a world leader in 3D and Product Lifecycle Management (PLM)
solutions, Dassault Systemes brings value to more than 90,000
customers in 80 countries. A pioneer in the 3D software market since
1981, Dassault Systemes develops and markets PLM application software
and services that support industrial processes and provide a 3D vision
of the entire lifecycle of products from conception to maintenance.
The Dassault Systemes portfolio consists of CATIA for designing the
virtual product - SolidWorks for 3D mechanical design - DELMIA for
virtual production - SIMULIA for virtual testing and ENOVIA for global
collaborative lifecycle management, including ENOVIA VPLM, ENOVIA
MatrixOne and ENOVIA SmarTeam. Dassault Systemes is listed on the
Nasdaq (DASTY) and Euronext Paris (#13065, DSY.PA) stock exchanges.
For more information, visit http://www.3ds.com
CATIA, DELMIA, ENOVIA, SIMULIA and SolidWorks are registered
trademarks of Dassault Systemes or its subsidiaries in the US and/or
other countries. All other companies and products mentioned herein may
be the trademarks of their respective owners.