Freeborders Launches New PLM Suite 3.5

Latest Release for Retail PLM Can Significantly Reduce Lead Times and Streamline Processes

SAN FRANCISCO, Oct. 25 /PRNewswire/ -- Freeborders today launched PLM Suite 3.5, the latest release of its Product Lifecycle Management (PLM) software solution for retail that enables retailers to streamline the development processes.

Beta-tested by customers such as J.Jill, Sara Lee Courtaulds and others, Freeborders PLM Suite 3.5 features enhanced manufacturing and costing visibility, improved data integration and the release of FB Source, a new fully-integrated sourcing management application.

"We believe that with Freeborders PLM Suite 3.5, we now offer the most robust Product Lifecycle Management solution for retail on the market," said Debbie Baldini, Managing Director, Retail Practice, Freeborders. "With one of the largest development teams in the world dedicated to PLM, our customers know that when they work with Freeborders, they have a technology partner that will work with them to achieve their product development goals."

"Retail is a key vertical market for us," said Ramsey Walker, Freeborders' co-CEO. "We're one of the first technology solution providers in China to develop industry-specific domain expertise, and it allows us to provide a wealth of retail-specific functionality and benefits at costs that are significantly lower than those of many of our competitors."

One of Freeborders PLM Suite 3.5's major additions is FB Source, a sourcing visibility and management application that enables retailers to further reduce lead times by managing vendors more effectively. Features include RFQ management, real-time web-based vendor evaluations, and sourcing plans.

"Any retailer can create a truly demand-driven fashion supply chain by adopting advanced private-label sourcing processes that make use of the latest Product Lifecycle Management (PLM) and sourcing visibility applications," said Alexi Sarnevitz in the September 2005 AMR Research Alert, "Private Label Apparel Sourcing: Achieving Demand-Driven Speed for Retail." "In today's hypercompetitive marketplace, retailers that can assess key fashion trends and deliver targeted product to market the fastest will have an advantage against even the largest competitors."

Other enhancements now available to Freeborders PLM Suite 3.5 include new business planning capabilities in FB Line Optimizer and multiple-page storyboard creation in FB Storyboard.

About Freeborders

Freeborders is the leading provider of technology solutions and outsourcing from China. Freeborders provides vertical expertise to North American and European companies in retail, financial services and software/hi-tech. Headquartered in San Francisco with offices on three continents, Freeborders has developed a track record of service delivery to the Fortune 1000 by combining world-class project management in both hemispheres with one of the largest technology centers in China. Freeborders believes China's massive and growing supply of IT talent and the country's emerging importance in the global supply chain make China a strategic imperative for any company seeking cost-effective world-class technology solutions. Freeborders is headquartered in San Francisco, with offices throughout U.S., Canada and Europe.

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