SolidWorks “Let’s Go Design” Web Series Premieres Project 3

-- Design team to create a “Hot Rod Baby Buggy” with help of the SolidWorks community --

CONCORD, Mass. — (BUSINESS WIRE) — May 23, 2011Dassault Systèmes SolidWorks Corp. recently announced the latest project from its Let’s Go Design interactive Web series has gone live. Over the course of several months, the Let’s Go Design team will design and prototype a “Hot Rod Baby Buggy” from the ground up. Let’s Go Design was developed to encourage innovative design while fostering community collaboration from a variety of audiences, including designers and consumers.

In true “MacGyver” fashion, the project design team will create an enhanced baby stroller that balances child safety with various levels of technical gadgetry aimed to please both mothers and fathers alike. The entire process, from idea to physical development, will be documented for viewers, whose input is encouraged at every stage of the process. Previous projects developed on the Let’s Go Design series include an Ultimate CAD Chair and a Multisport Practice Cage.

“We’re in a time where innovation in product and software design is highly sought after,” says Jeremy Luchini, SolidWorks Certification Manager and Let’s Go Design team leader. “On the series, our team strives to provide an outlet for innovation, creativity, and collaboration in design that also engages audiences of all backgrounds and ages. We’re looking to inspire the next generation and current pool of skilled designers to push beyond the limits of design.”

The series has already established a significant following within the design community, as evidenced by engagement on the site, as well as social media channels.

“The Let’s Go Design projects have been very diverse and engaging for the design community,” said Rob Wolkers, independent industrial designer. “However, the premise of Project 3 is a gateway for the general public to become interested in the full design process of an essential product for parents — and anxiously await the final ‘Hot Rod Baby Buggy’ prototype. It’s projects like these that demystify design, captivate consumers, and create ideas with feedback straight from the intended user.”

The first episode of Project 3 can be viewed online at http://letsgodesign.tv/, and the second episode will go live on Wednesday, May 25. Viewers are encouraged to participate by providing comments on the website, Twitter, or Facebook. Additionally, viewers will be encouraged to vote for one key component of the stroller after each episode. The winning design feature will be announced and incorporated into the design, and spotlighted in the subsequent episode.

About Dassault Systèmes SolidWorks Corp.

Dassault Systèmes SolidWorks Corp., a  Dassault Systèmes S.A. subsidiary, is a world leader in 3D solutions that help millions of engineers and designers succeed through innovation. Our products deliver an intuitive experience in product design, simulation, publishing, data management, and environmental impact assessment. For the latest news, information, or an online demonstration, visit our Web site ( www.solidworks.com) or call 1-800-693-9000 (outside of North America, call +1-978-371-5000).

About Dassault Systèmes

As a world leader in 3D and Product Lifecycle Management (PLM) solutions,  Dassault Systèmes brings value to more than 100,000 customers in 80 countries. A pioneer in the 3D software market since 1981, Dassault Systèmes develops and markets PLM application software and services that support industrial processes and provide a 3D vision of the entire lifecycle of products from conception to maintenance to recycling. The Dassault Systèmes portfolio consists of  CATIA for designing the virtual product –  SolidWorks for 3D mechanical design –  DELMIA for virtual production –  SIMULIA for virtual testing –  ENOVIA for global collaborative lifecycle management, and  3DVIA for online 3D lifelike experiences. Dassault Systèmes’ shares are listed on Euronext Paris (#13065, DSY.PA). For more information, visit  http://www.3ds.com/.

SolidWorks is a registered trademark of Dassault Systèmes SolidWorks Corporation in the US and other countries. Other brand and product names are trademarks of their respective owners. © 2010 Dassault Systèmes SolidWorks Corp.



Contact:

Dassault Systèmes SolidWorks Corp.
Kristen Wilson, +1 978-318-5245
Email Contact
www.solidworks.com
or
SHIFT Communications
Mike Fearon, 617-779-1800
Email Contact
www.shiftcomm.com




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