The Media Are Invited to Attend the FIRST® Robotics Competition Arizona Regional

March 12 – 13, 2010
9 a.m. – 5 p.m. (Opening Ceremonies March 13 at 8:45 a.m.)
Veterans Memorial Coliseum ( Click Here for Map)
Phoenix State Fairgrounds
1826 West McDowell
Phoenix, AZ 85007

(BUSINESS WIRE) — March 9, 2010WHAT:

  • High-school robotics competition ( 56 teams participating)
  • Participating students eligible to apply for over $12 million in scholarships
  • Winners can go onto the FIRST Championship in Atlanta, Georgia in April
  • Free and open to the public; Veterans Memorial Coliseum charges a nominal parking fee


  • Still and video photography permitted
  • Media interview opportunities with FIRST® students and their mentors from the community
  • Media interview opportunities with Steve Sanghi, president and CEO of Microchip Technology, Co-Chair of the FIRST AZ Regional Planning Committee, FIRST sponsor and member of the FIRST Board of Directors (Saturday, March 13, 2010)
  • Paul Gudonis, President of FIRST, scheduled to speak March 12, at 9:00 a.m.

For more information and to R.S.V.P., contact:
Michelle Ragsdale, Public Relations Specialist
Microchip Technology Inc.
(480) 792-4111
Email Contact

Contact on-site, at the event:
Carol Popovich
FIRST Robotics Competition (FRC) Arizona Regional Director
Mobile: (480) 335-2091

To learn more about FIRST and the 2010 FIRST Robotics Competition, read below and visit and


To transform our culture by creating a world where science and technology are celebrated, and where young people dream of becoming science and technology heroes.”

Accomplished inventor Dean Kamen founded FIRST (For Inspiration and Recognition of Science and Technology) in 1989 to inspire an appreciation of science and technology in young people. Based in Manchester, N.H., FIRST designs accessible, innovative programs to build self confidence, knowledge and life skills while motivating young people to pursue opportunities in science, technology and engineering.

The FIRST Robotics Competition challenges teams of young people and their mentors to solve a common problem in a six-week timeframe using a standard “kit of parts” and a common set of rules. Teams build robots from the parts and enter them in a series of competitions designed by Dean Kamen, Dr. Woodie Flowers, and a committee of engineers and other professionals. Students participating on FIRST teams are eligible to apply for over $12 million in scholarships.

Chandler-based Microchip Technology is the Organizing Sponsor and a Captain of Innovation Sponsor of the FIRST Robotics Competition (FRC) 2010 Arizona Regional. For more information about Microchip Technology, visit

Note: FIRST is a registered trademark of FIRST in the U.S.A. and other countries. The Microchip name and logo is a registered trademark of Microchip Technology Inc. in the U.S.A. and other countries. All other trademarks mentioned herein are property of their respective companies.


Microchip Technology Inc.
Michelle Ragsdale, Public Relations Specialist
Email Contact
FIRST Robotics Competition (FRC) Arizona Regional Director
Carol Popovich
Mobile: 480-335-2091

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