Based in Malaysia, PROTON has established itself as a unique automobile manufacturer by providing its customers with innovative products that adhere to strict advanced technology standards, leveraging its engineering expertise to meet customer requirements for quality, cost-competitive products.
PROTON has adopted MSC.Software's full range of engineering analysis solutions including Nastran, Patran, Adams and Marc to create a reliable engineering environment that develops and tests virtual prototypes of components and subsystems, saving time and resources when compared to the conventional "build and test" process. PROTON's engineering innovation goes beyond simple component level design, extending into complex mechanical assembly engineering including chassis design with compliant parts and connections. PROTON also faces complex, multidiscipline engineering scenarios like vibration, friction and noise that require a full range of engineering analysis tools to provide quick, accurate, and reliable virtual prototypes. Using MSC.Software solutions, PROTON has been able to optimize important vehicle characteristics like performance, safety and comfort, introduce innovative high-quality products in ever-shorter time cycles, and react more flexibly and quickly to changing customer requirements.
"Our primary focus has been on building a reliable engineering organization capable of meeting PROTON's objectives in delivering innovative and cost-efficient vehicles," said Hj Tajul Zahari Abu Bakar, Director of Engineering, PROTON Holdings Berhad. "We have been successful in doing so, and able to cut costs while improving quality and reducing time-to-market. Computer aided engineering technology has been a significant competitive edge for succeeding in a highly competitive automotive industry and MSC.Software has helped to support these initiatives. Our drive for engineering innovation will enable us to continue enhancing our competitiveness by improving our engineering development process and driving production efficiency."
"Engineering simulation is more important to the automotive industry than ever before," said David Yuen, Vice President and Managing Director, MSC.Software Asia Pacific. "The changing automotive landscape is challenging automotive manufacturers to reduce costs while increasing their level of sophistication in the manufacturing process. Engineering simulation has never been so much in the forefront than now in helping automotive makers in achieving their business goals."
"Collaborating with leading automotive companies such as PROTON enables MSC.Software to continue defining the increasing role of engineering simulation applications in the future of vehicle development. We are proud to play an active part in PROTON's process of automotive development," said Alias Isa, regional director, MSC.Software ASEAN.
PROTON, established in 1983, is Malaysia's largest manufacturer of automobiles. With operations in key market centers from UK and Western Europe to the Middle East, and across South-East Asia and Australasia, PROTON produces cars to suit a range of consumer demands and preferences. The offerings include versatile and reliable four-door family vehicles, two-door hatchbacks for the young-at-heart, luxurious and stylish executive sedans, spacious and affordable multi-purpose vehicles, as well as the world-renowned sports cars from Lotus.
PROTON's inception as a key driver of national development has seen the brand accelerate its learning curve through technology transfer with strategic partnerships and technical collaborations. PROTON cars are now steadily on track to achieving the mission for the future, gearing up to achieve the promise of a marquee brand which builds cars with passion and soul; cars which are a delight to drive and a pleasure to own.
About MSC.Software Corporation
MSC.Software is the Computer Aided Engineering (CAE) industry's original leader, growing from "the Nastran company" into a true market and technology leader for simulation software that includes linear and nonlinear finite element analysis (FEA), multi-body dynamics, control systems, and many other applications. Our products accurately and reliably predict how products will behave in the real world to help engineers design better, more innovative products -- quickly and cost effectively. Using MSC products, companies are able to eliminate slow and costly physical testing by creating and testing "virtual prototypes" that can be quickly evaluated for performance in any environment or conditions to achieve lasting competitive advantage. For additional information about MSC Software's products and services, please visit www.mscsoftware.com.
The MSC.Software corporate logo, Adams, Dytran, Easy5, Laminate Modeler, Marc, MD Adams, MD Nastran, MD Patran, Mentat, MSC, MSC MasterKey, MSC Nastran, Mvision, Patran, SimDesigner, SimEnterprise, SimManager, SimOffice, SimTemplate, SimXpert and Sofy are trademarks or registered trademarks of the MSC.Software Corporation in the United States and/or other countries. NASTRAN is a registered trademark of NASA. All other trademarks belong to their respective owners.
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