Sidwell to Offer Oblique Imagery to Customers through Business Partnership with Pictometry

February 13, 2009 -- St. Charles, IL – As a full-service photogrammetric firm, The Sidwell Company has been providing aerial imagery to its customers for over 45 years. During that time, they have offered a variety of image products ranging from digital orthophotography to individual photos of prominent landmarks. Signing a partner agreement with Pictometry International Corp. of Rochester, NY allows Sidwell to significantly expand their offerings to include Pictometry® Intelligent Images®. These images are captured using a proprietary process and are utilized in a digital format by assessment and public safety professionals across the country.

Both Pictometry and Sidwell provide map-based technology to local governments, and a large segment is in the parcel mapping and assessment market. Kevin Daugherty, Vice President of Sales and Marketing for Sidwell states, “Since we have a large number of common customers, working together just makes good sense for both companies.” He added, “Many of our customers are looking for seamless integration of images and applications through a GIS platform. Working with Pictometry will enable us to ensure that we can achieve the expected level of product and data integration, and deliver quality products and services to our customers.”

Pictometry’s high resolution, geo-referenced, aerial oblique images and measuring software are utilized by county departments and agencies in 49 states across America. “Our partners represent a growing and extraordinary group of leaders and innovators like Sidwell,” said Dante Pennacchia, Chief Marketing Officer for Pictometry. “Through partnership, we enrich our ability to provide meaningful solutions to customers while our partners do the same and are able to enhance their product offerings and recognition in the industry.”

About Sidwell
The Sidwell Company is an employee-owned firm providing integrated land records management solutions and GIS mapping and software development to local government and private-sector entities across the country. Sidwell’s premier parcel mapping solution, Parcel Builder™, is currently used by over 140 customers nationwide. Sidwell also offers in-house aerial photography and photogrammetric services, and is the Midwest Distributor for Magellan™ GPS products and solutions. For more information about Parcel Builder, Magellan, and Sidwell’s numerous land record management and GIS solutions, call 877.SIDWELL (877.743.9355) or visit

About Pictometry
Pictometry International Corp. is a leading provider of geo-referenced, aerial image libraries and related software. Pictometry has captured over 50 million digital aerial images in over 600 counties in the United States covering over 70 percent of the United States population. Using its proprietary imaging process, Pictometry® captures geo-referenced, high-resolution oblique (at an angle, producing a 3-D like view) and orthogonal (straight down) Intelligent Images®, within which structures and land features can be measured. Pictometry customizes and markets these technologies for government and commercial applications, offering non-traditional software solutions to aerial imaging needs. Pictometry’s imagery and software enables users to “See Everywhere, Measure Anything, Plan Everything”® using a patented digital information system. Pictometry has its headquarters in Rochester, NY and an office in Europe. Pictometry is a second order visualization tool that does not produce authoritative or definitive information (surveying) from its digital, aerial images. For more information on Pictometry, visit

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