Regal-Beloit Double Down on User Experience with New Motor and Gearbox Product Configurator built by CADENAS PARTsolutions

Industrial manufacturer enables users to pair Hub City Gearboxes with Marathon Motors for the perfect combination

Sep 1, 2016 -- Regal-Beloit has doubled-down on the support for their online product configurator, multiplying the reach and effectiveness by enabling users to mix-and match products from separate Regal-Beloit brands. Now, users who visit the product configurator at  HubCityInc.com, a Regal-Beloit owned gearbox manufacturer, can add the matching Marathon Motor and order the products as a pair.  By helping users to access products across divisions, Regal-Beloit is increasing the effectiveness of their web-assets while helping customers increase their order accuracy.

Hub City Inc. is a leading manufacturer of industrial gearboxes, drives and associated products. Over 50% of Hub’s products are either modified or completely customized when ordered. Formerly, when a customer could configure a gearbox online the configured  model would be downloaded into the customer design and matched manually to a motor for the specific application. This left many variables for the customer, creating an opportunity for purchasing to select the incorrect product or incorrect vendor.

egal-Beloit Double Down on User Experience with New Motor and Gearbox Product Configurator built by CADENAS PARTsolutions

Now, users who configure their Hub City Hera ES series gearbox online have the capability to perfectly mate a variety of Marathon Motors to the configuration. They can then download the native model of the product pair into their design to test the fit for their application. If they are happy with the combo they can easily order the pair with a single part number, found on the configurator as well as embedded into the CAD model.

“Regal-Beloit is leading the way with this project, using their online configurator to cross-promote product lines and multiply their sales opportunities,” says Rob Zesch President and COO of CADENAS PARTsolutions. “By placing the tools in the hands of engineers, they are eliminating the variables in the specification and purchasing process, while increasing customer exposure to their many complementary products. They’re simplifying the process to find the perfect motor and gearbox combination, effectively multiplying their sales opportunities as well as multiplying the overall sales value! A brilliant strategy to grow their business organically.”


Industrial Marketing: Digital Parts Catalogs 101



Read the complete story ...


Review Article Be the first to review this article
SolidCAM: 10K CAM Contest

Featured Video
Jobs
ECAD Designer - Data Connectivity for Delphi at Auburn Hills, MI
Mechanical Engineer II - Requisition ID 090445 for L3 Technologies at New York, NY
Estimator / Bidder for Rulon International at Saint Augustine, FL
Upcoming Events
33rd Annual Coordinate Metrology Society Conference at Snowbird UT - Jul 17 - 21, 2017
EMO Hannover 2017 at Hannover Germany - Sep 18 - 23, 2017
The 30th Annual Integrated Process Excellence Symposium & Training at Wyndham Grand Bonnet Creek Resort Orlando FL - Sep 18 - 20, 2017
Additive Manufacturing Conference 2017 at Knoxville Convention Center 701 Henley Street Knoxville TN - Oct 10 - 12, 2017



Internet Business Systems © 2017 Internet Business Systems, Inc.
595 Millich Dr., Suite 216, Campbell, CA 95008
+1 (408)-337-6870 — Contact Us, or visit our other sites:
AECCafe - Architectural Design and Engineering EDACafe - Electronic Design Automation GISCafe - Geographical Information Services TechJobsCafe - Technical Jobs and Resumes ShareCG - Share Computer Graphic (CG) Animation, 3D Art and 3D Models
  Privacy Policy Advertise