Strata Partners with Augment to Bring Augmented Reality to 3D Designers

Use the "Magic Window" of mobile devices to view 3D designs in real-world environments

ST. GEORGE, Utah, April 1, 2015 — (PRNewswire) —  Strata, developers of the award-winning Strata Design 3D CX app for creative designers, today announced a partnership with Augment for their next-gen augmented reality app to work seamlessly with Strata's newly updated Design 3D CX 8 modeling and animation software for Mac OS.

Photo - http://photos.prnewswire.com/prnh/20150401/195949

Photo - http://photos.prnewswire.com/prnh/20150401/195950

Augmented Reality (AR) is a technology that allows 3D models to be integrated with the real-time camera view of a smartphone or tablet – bringing 3D objects into a virtual "magic window." Augment is the top rated augmented reality app on the App Store and Google Play and is available for iPad, iPhone and Android devices. Augment clients include L'Oreal, Siemens and General Mills – to name just a few.

Strata Design 3D CX 8 for Mac is the latest release of Strata's flagship 3D modeling and animation application. Strata's developers worked closely with Augment engineers for tight integration, allowing users to publish their 3D content to Augment's cloud platform with just a few clicks and then display their designs with augmented reality using the Augment app. Once synchronized on the app, the 3D models are all available offline for further visualisation.

Augment Co-founder and CEO, Jean-Francois Chianetta, believes that Design 3D CX 8 has the most tightly integrated publishing system to date for their platform. "We both put substantial time and resources into making this a simple and seamless publishing system. Strata designers can now view their projects in a real-world location as part of the design workflow and for presentation - often eliminating the need for expensive prototypes."

"Our partnership with Augment really opens new doors for 3D designers," said Strata President, Ken Bringhurst. "Augmented reality, real-time web presentation and 3D printing are three of the key technology integrations in Design 3D CX 8. Augment is the industry leader for augmented reality and shows our commitment to our users and the future of 3D design."

Purchasing and Availability
Strata Design 3D CX 8 for Mac is now available for purchase from the Strata website at www.strata.com with a special launch pricing discount through April 9, 2015.

Augment cloud accounts are free, with pro accounts available for top-level users. The Augment app is currently available for download from the App Store and Google Play. Learn more at http://www.augmentedev.com

About Strata
Strata is the developer and publisher of the Strata 3D CX line of professional 3D software. Strata also offers three Mac-specific 3D applications through the Mac App Store for a range of 3D skillsets. Strata is a division of Corastar Inc. For more information visit www.strata.com or call 800-678-7282.

About Augment
Augment is a mobile app, available on iPhone, iPad and Android devices that allows designers and salespeople to show their products, to their customers in their own environment, using augmented reality. Augment has been downloaded more than 1 million times in 200 countries. For more information visit www.augmentedev.com or call 929-999-1785.

Media Contact
Rebecca Taylor
(435) 628-5218
Email

To view the original version on PR Newswire, visit: http://www.prnewswire.com/news-releases/strata-partners-with-augment-to-bring-augmented-reality-to-3d-designers-300059280.html

SOURCE Strata

Contact:
Strata
Augment
Web: http://www.strata.com




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