IF…The Emotional IQ Game Launches for Apple iPhone

Praised Toolbox of Social/Emotional Skills Helps Kids of All Ages

SAN MATEO, Calif. — (BUSINESS WIRE) — December 11, 2014 — IF…The Emotional IQ Game is now available on the App Store for all Apple iOS devices, from If You Can Company, the highly-praised learning game startup from Trip Hawkins that uses gameplay to teach children social and emotional learning skills.

“Customers love our game and how it is helping their kids in a variety of ways,” said Trip Hawkins, CEO of If You Can Company. “We’re also pleased that the professional community has been effusive with praise. It’s a lot of fun, too. Our team has innovated a new way to learn.”

The game has received high review scores and plaudits from non-profit organizations, including Common Sense Media, The Center for Education Reform, GamesAndLearning.org, The Joan Ganz Cooney Center, Ashoka.org, LearningWorks for Kids and many others. Curriculum design was led by Janice Toben, founder of The Institute for Social and Emotional Learning, with additional input and advice from Roger Weissberg, CEO of CASEL.org and Marc Brackett, Director of the Yale Center for Emotional Intelligence.

A chapter-based adventure, IF…The Emotional IQ Game helps children learn a plethora of skills and tools, such as how to succeed in relationships, be mindful and aware of feelings, manage difficult emotions, persevere through challenges, make healthy decisions and show empathy and compassion. The game includes a user-friendly dashboard app for parents and teachers to support their children through the journey. Chapter 1 of the game is included in the free download and additional chapters are available to subscribers. Chapters can be replayed for more learning fun and different children can have their own game accounts on the same device. Several chapters are now available, with more to come.

About If You Can Company

If You Can Company uses gameplay to teach children social and emotional learning (SEL) skills. Founded by an interdisciplinary team that includes master teacher advisors and some of the most successful video game creators in history, including Trip Hawkins, the founder of EA and EA Sports, and Ben Geliher, former Product Owner of Moshi Monsters. “IF…” leverages an epic narrative and fun game play to grow and improve key life skills such as listening, awareness, empathy and perseverance. The game aims to improve children’s daily lives – both in and out of school – by building the skills that successfully equip them to handle bullying, managing difficult emotions and academic challenges. The game also features a user-friendly app for parents to support their children for 21st century success. If You Can Company is funded by Greylock Ventures and a number of leading angel investors at major venture firms like Andreesen Horowitz, Founders Fund, Maveron and others. The company is based in San Mateo, California and has its game studio in London, United Kingdom.


If You Can Company
Karen Gordon, 415-632-8790
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