CIMdata Hosts Free Webinar, “How to Claim the Benefits of PLM for Your Business”

This free educational webinar, dedicated to exploring the benefits of PLM, will take place on December 11, 2013

ANN ARBOR, Michigan, 7 November 2013­ CIMdata, Inc., the leading global PLM strategic management consulting and research firm, announces an upcoming free educational webinar, “How to Claim the Benefits of PLM for Your Business.” Join CIMdata on December 11 at 11:00 a.m. (EST) to find out how to harness the benefits of PLM and capture greater success for your business.

Based on CIMdata’s 30 years of experience in the PLM industry, our experts have identified the potential pain points associated with PLM implementations: the lack of current organizational PLM plans; the ability to determine if PLM is making a difference; the failure of PLM in the past; or that engineering is plagued with delays, confusion, and a lack of success.

The webinar will be presented by Jim McKinney, CIMdata’s PLM Leadership Practice Manager. “Understanding PLM and the role it plays in support of innovation is very important in today’s business climate,” says McKinney. “The ability to measure PLM value allows you to convince executives that investing in this important technology will have visible returns.” Mr. McKinney has over 28 years of experience helping people adopt and optimize new technologies. He delivers PLM certificate classes throughout Europe, Asia, and North America. He also works with individual companies to provide customized support for their PLM initiatives.

The webinar will be an hour long and will cover the following topics: the benefits of PLM; the reasons why PLM benefits are often missed; where to look for the greatest value from PLM; an introduction to how PLM benefits can be measured; and ways to enhance your business with PLM.

Attendees will learn:

  • What they have been doing wrong with PLM
  • Where the future of their business is heading with PLM
  • How to measure PLM’s success
  • How PLM can energize and improve their business
  • More about the potential benefits that can be derived from PLM
  • How to demonstrate the value of PLM to management

This webinar is suited for PLM users, team leaders and members, engineering managers, and anyone interested in learning more about PLM. During the webinar attendees will have the opportunity to ask questions about the topics discussed. To find out more, visit: To register, visit:

About CIMdata

CIMdata, a leading independent worldwide firm, provides strategic management consulting to maximize an enterprise’s ability to design and deliver innovative products and services through the application of Product Lifecycle Management (PLM) solutions. Since its founding in 1983, CIMdata has delivered world-class knowledge, expertise, and best-practice methods on PLM solutions. These solutions incorporate both business processes and a wide-ranging set of PLM-enabling technologies.

CIMdata works with both industrial organizations and providers of technologies and services seeking competitive advantage in the global economy. In addition to consulting, CIMdata conducts research, provides PLM-focused subscription services, and produces several commercial publications. The company also provides industry education through PLM certificate programs, seminars, and conferences worldwide. CIMdata serves clients around the world from offices in North America, Europe, and Asia-Pacific. To learn more about CIMdata’s services, visit our website at, follow us on Twitter:, or contact CIMdata at: 3909 Research Park Drive, Ann Arbor, MI 48108, USA, Tel: +1 734.668.9922. Fax: +1 734.668.1957; or at Oogststraat 20, 6004 CV Weert, The Netherlands, Tel: +31 (0) 495.533.666.

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