Lagoa to Preview New Character Visualization Capabilities at SIGGRAPH 2013

ANAHEIM, CA -- (Marketwired) -- Jul 23, 2013 -- Lagoa is previewing a new version of its rendering platform in booth #645 at the SIGGRAPH 2013 conference. The first cloud-based platform for photoreal 3D visualization and collaboration, the soon-to-be-released version of Lagoa provides unique capabilities including the ability to render characters' hair and skin more realistically than ever before, in a distributed and multi-user workflow. In addition, Lagoa is revealing its APIs to allow developers to create custom tools and start extending the Lagoa platform.

"SIGGRAPH attendees will be able to experience the improvements we made to the product with feedback from our users. The new version of Lagoa helps create real-looking hair and skin, which is critical to artists working on characters and creatures," said Thiago Costa, CEO and co-founder of Lagoa.

In a recent review at fxguide.com, Editor Mike Seymour wrote "Most other (web-based) products fall somewhere between a toy and a light weight educational tool. What makes Lagoa stand out is that the actual renderer is technically cutting edge and has real R&D innovation feeding very high quality results."

The proprietary Lagoa Multi-Optics™ rendering engine uses measured material properties to achieve realistic results. The system can predict the appearance of hair color under different lighting conditions and uses real, measured hair colors. Realistic skin is achieved by rendering light scattering across layered skin. Lagoa can capture fine scale translucency effects correctly and easily handle many characters at the same time.

This release also includes a new ground-breaking feature: the ability for users to render multiple images in parallel. This allows designers and artists to initiate several variations of the same image, or render multiple images, without halting their workflow -- which is unprecedented, and drastically increases overall productivity.

About Lagoa
Lagoa is the first cloud-based platform for photoreal 3D visualization and collaboration. As a platform, Lagoa allows developers to create their own applications powered by the library of Lagoa creation APIs. Fast and powerful, Lagoa enables 3D artists, designers, engineers, architects and advertisers to collaborate while rendering and finalizing spectacular 3D content. The company was founded in 2012 in Montreal, and has offices in Bonn and Boston. For more information, visit http://home.lagoa.com/.

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