CIMdata Announces Social Product Development and Collaboration Practice

Applying social product development strategies to improve collaboration and foster better product and business decisions.


Ann Arbor, Michigan, 5 March 2013—CIMdata, Inc., the leading global Product Lifecycle Management (PLM) management consulting and research firm announces the formation of its newest business practice on Social Product Development and Collaboration. The practice will concentrate on the use of social media tools and techniques to improve product development and innovation. Peter Bilello, President of CIMdata, announced that Dana P. Nickerson will lead the practice. “We are very pleased that Mr. Nickerson will be leading this new practice,” stated Mr. Bilello. “He is a thought leader in how to use information technology to improve product development to foster innovation and has deep knowledge and expertise in this area. He has implemented PLM at a fortune 500 industrial company, founded a software company that produces a Component Supplier Management product and provided PLM consulting to the leading global industrial companies. With this background and expertise, I’m sure the results of this practice will generate excellent value for our clients.”

“Organizations responsible for product development and innovation have many challenges that require rapid decision making, knowledge development, access, and use. However, knowledge development and decision making are inhibited by far flung organizations, cultural barriers, and lack of suitable collaboration tools,” said Mr. Nickerson. “Using current and future social product development tools and techniques will greatly improve collaboration which is the foundation of product knowledge and making good product and business decisions.”

With this new practice, CIMdata will offer a portfolio of consulting services aimed at industrial organizations as well as software solution providers who offer social and collaboration tools. A social product development diagnostic maturity model is available that will find knowledge development, decision making and collaboration issues, raise opportunities for improvement, and assess the potential value of addressing those issues. The practice will also provide a strategy for improving knowledge development and collaboration and reducing product development waste.

CIMdata’s Social Product Development and Collaboration Practice offerings leverage the organization’s more than thirty years of management consulting, market research and analysis, webinars, solution assessment, and best practices education. For more information contact CIMdata at or at +1 734.668.9922.


About CIMdata

CIMdata, a leading independent worldwide firm, provides strategic management consulting to maximize an enterprise’s ability to design and deliver innovative products and services through the application of Product Lifecycle Management (PLM) solutions. Since its founding in 1983, CIMdata has delivered world-class knowledge, expertise, and best-practice methods on PLM solutions. These solutions incorporate both business processes and a wide-ranging set of PLM-enabling technologies.

CIMdata works with both industrial organizations and suppliers of technologies and services seeking competitive advantage in the global economy. In addition to consulting, CIMdata conducts research, provides PLM-focused subscription services, and produces several commercial publications. The company also provides industry education through PLM certificate programs, seminars, and conferences worldwide. CIMdata serves clients around the world from offices in North America, Europe, and Asia-Pacific. To learn more about CIMdata’s services, visit our website at, follow us on Twitter:, or contact CIMdata at: 3909 Research Park Drive, Ann Arbor, MI 48108, USA, Tel: +1 734.668.9922. Fax: +1 734.668.1957; or at Oogststraat 20, 6004 CV Weert, The Netherlands, Tel: +31 (0) 495.533.666.


For more information contact:

James Watch

Email Contact                                                                                                                                      
Tel: +1 734.668.9922


Peter Bilello, President

Email Contact

Tel: +1 734.668.9922


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