Simco, Ltd. Uses Mentor Graphics Inflexion UI to Develop Next-Generation Vehicle Instrument Cluster Human Machine Interface

WILSONVILLE, Ore. — (BUSINESS WIRE) — June 12, 2012Mentor Graphics Corporation (NASDAQ: MENT) today announced that Simco, Ltd. is using the Mentor® Embedded Inflexion® HMI product to develop its next-generation, screen-based vehicle instrument cluster human machine interface (HMI). Simco will show the proof of concept HMI at the Integrated Electrical Solutions Forum ( IESF) in Detroit, June 14, 2012.

“Mentor’s Inflexion product provides a straightforward HMI design environment to develop some of the most sophisticated instrument clusters that can also be easily reconfigured by drivers to meet their vehicle operation needs,” said Craig Ayres, CEO of Simco, Ltd. “With the combination of our electronic micro movements and Inflexion’s full color displays, our design team and our customers can bring any style and configuration into the next vehicle instrumentation program.”

With the Inflexion product, Simco is easing its development workflow and costs by being able to create a more sophisticated cluster HMI that replaces mechanical gauges with intelligent screen-based displays. Simco can now render a true “analog-style gauge” on color digital LCDs that can easily be reconfigured to meet drivers’ individual needs and preferences.

“We are happy to see Simco’s success with our Inflexion product,” said Glenn Perry, general manager, Embedded Software Division of Mentor Graphics. “We will continue to support them in their efforts to provide the most advanced instrument clusters tailored to the needs of their wide variety of transportation business customers.”

Hundreds of embedded system developers across the world use the Mentor Embedded Inflexion UI product. Features and benefits include:

  • graphically rich, dynamic 2D and 3D HMIs
  • reduced development complexity and cost
  • clean separation between HMI presentation and functionality, simplifying the interface between automotive original equipment manufacturers and suppliers
  • uses any available OpenGL ES hardware graphics acceleration
  • available on GENIVI, Linux®, Android, Nucleus® operating system, and other operating platforms
  • available integrated with the Mentor Embedded IVI Base Platform, which integrates graphics, communication and multimedia middleware with libraries, system infrastructure, and management components on top of Linux and relevant drivers.

For more information on the Inflexion product, visit

About Simco, Ltd.

Simco, Ltd., based in Michigan, is an advanced engineering and manufacturing company that produces a wide range of specialty gauges, instrument clusters, driver information displays, and sub-assemblies for global automotive, recreational, commercial and military companies. Customers include Chrysler, Magna International, Visteon Corp., Roush Performance, Vantage Electric Vehicle, and Hybrid Vehicles. For more information on instrument clusters from Simco, Ltd., visit the website:

About Mentor Embedded

The Mentor Graphics Embedded Software Division comprises the Mentor Embedded family of products and services, including embedded software intellectual property (IP), tools, and professional consultant services to help embedded developers and silicon partners optimize their products for design and cost efficiency. The Mentor Embedded team continues to lead the industry with involvement in the open source community, with Inflexion 2D and 3D UI development, the Sourcery™ open source tools, and the Nucleus RTOS solutions. More information on Mentor Embedded products and services can be found at

About Mentor Graphics

Mentor Graphics Corporation is a world leader in electronic hardware and software design solutions, providing products, consulting services and award-winning support for the world’s most successful electronic, semiconductor and systems companies. Established in 1981, the company reported revenues in the last fiscal year of about $1,015 million. Corporate headquarters are located at 8005 S.W. Boeckman Road, Wilsonville, Oregon 97070-7777. World Wide Web site:

(Mentor Graphics, Mentor, Inflexion, and Nucleus are registered trademarks of Mentor Graphics Corporation. Sourcery is used under license from CodeSourcery, Inc. All other company or product names are the registered trademarks or trademarks of their respective owner.)

The registered trademark Linux® is used pursuant to a sublicense from LMI, the exclusive licensee of Linus Torvalds, owner of the mark on a worldwide basis.


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