CIMdata Publishes “Breaking Down the Barriers to Simulation—Autodesk Broadens Simulation Offerings”

Research highlights Autodesk’s offerings for digital simulation of product performance, and examines their strategy to “democratize” simulation for a wider audience.

Ann Arbor, Michigan, 20 March 2012—CIMdata, the leading global product lifecycle management (PLM) consulting and research firm announces the publication of a new paper that highlights capabilities for digital prototyping and strategies to make simulation available to a much wider audience.

Advances in computer hardware and software over the past four decades have enabled an unprecedented capability to predict product performance during the early stages of product design and development. “Simulation-driven design” can have an immense payback in product development time, cost, and quality.

Autodesk has grown into a multinational company with product offerings far beyond AutoCAD, their original flagship mechanical design software. Their solutions span engineering, architecture, construction, manufacturing, and media and entertainment. Their customers range from the world’s largest companies to millions of individual consumers. Autodesk has made a substantial investment in acquiring and developing physics-based simulation technology and their offering now covers a range of capabilities similar to those of other major simulation solution providers.

“Autodesk is responding to the need for simulation-driven design,” comments Dr. Keith Meintjes, CIMdata’s Simulation and Analysis practice manager. “This requires an integrated suite of multi-physics simulation applications, coupled with optimization and capable, parametric, geometry tools.”

While Autodesk fully supports the traditional product development and simulation processes, their vision to “democratize” simulation as an always-on capability for non-experts is very interesting. It derives from their understanding of their broad, diverse customer base, of societal trends, and through innovative application of available technologies.

Autodesk provides a comprehensive set of offerings and a broad strategy in simulation that indeed meets the needs of companies seeking to embrace digital product development.

“Breaking Down the Barriers to Simulation—Autodesk Broadens Simulation Offerings,” is available for download at:



About CIMdata

CIMdata, a leading independent worldwide firm, provides strategic management consulting to maximize an enterprise’s ability to design and deliver innovative products and services through the application of Product Lifecycle Management (PLM) solutions. Since its founding more than 28 years ago, CIMdata has delivered world-class knowledge, expertise, and best-practice methods on PLM solutions. These solutions incorporate both business processes and a wide-ranging set of PLM enabling technologies.

CIMdata works with both industrial organizations and suppliers of technologies and services seeking competitive advantage in the global economy. In addition to consulting, CIMdata conducts research, provides PLM-focused subscription services, and produces several commercial publications. The company also provides industry education through PLM certificate programs, seminars, and conferences worldwide. CIMdata serves clients around the world from offices in North America, Europe, and Asia Pacific. To learn more about CIMdata’s services, visit our website at or contact CIMdata at: 3909 Research Park Drive, Ann Arbor, MI 48108, USA. Tel: +1 (734) 668-9922. Fax: +1 (734) 668-1957; or at Oogststraat 20, 6004 CV Weert, The Netherlands. Tel: +31 (0) 495.533.666.



Jim Watch

Tel: +1 (734) 668-9922


Keith Meintjes, Practice Manager, Simulation & Analysis

Tel: +1 (734) 668-9922


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