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Archive for January, 2012

Hp’s e-Print and Share Service for AutoCAD WS – Transcribed Interview with Emre Ozguc

Thursday, January 26th, 2012

We interviewed Emre Ozguc, the worldwide Designjet Marketing Director at HP at the Autodesk University in Las Vegas last month. Here is a summary of the interview.

Sanjay: What are you showing here at your booth?

Emre: We are featuring the web connected e-printer line up. We think this is one of our biggest innovations that we have brought to the market in a long time. The real news this week is that we are sharing two things. One is that we have a new mobile app that allows architects, engineers, and designers to access their drawings from the cloud and print directly anything they have stored in the cloud.

Our E-print and share service allows you to store your drawings, print any drawings in the cloud and access them whenever you want. So this new mobile app that is now available is running on the iphone, and the ipad that we just launched in October. We are demoing that, and again it allows you to access and print the drawings anytime and anywhere.

The second thing that we announced is a collaboration with autodesk on AutoCAD WS. AutoCAD WS has been a very successful application with more than three million downloads. But, up until now you haven’t been able to print from AutoCAD WS. What we announced today is a collaboration with AutoCAD that will be available soon, sometime in the spring time frame. Where you will be able to print from an AutoCAD WS while utilizing HP cloud printing capability, this e-print and share service. So we are establishing a cloud to cloud connection between Autodesk’s cloud and our cloud, so if you are a Autodesk AutoCAD WS user you can simply select print, choose one of our web connected printers and print. No matter where the printer is.

Sanjay: Are these printers owned by the customers? Or is there a network of service areas like kinko’s where people can print?

Emre: They would primarily be owned by customers. So these are printers that range from $3000 to $9000. There is a line up of three different printers that are designed primarily for architects or designers for small-medium business. You could also find them in the Kinko’s environment. We haven’t yet established a network where you could locate them automatically, but if you know where one is, you certainly could do that. It certainly is a business model that Kinko’s or someone like that could establish.

Sanjay: There are a whole lot of graphics companies like Arc Technologies with thousands of printers around the world, would people be able to also access that directly?

Emre: Yes. These printers are not directly designed for graphic companies; they are more designed for SMBs (Small to Medium Businesses). But those companies that own one, they could deploy that type of service, and in the future I believe that it would be very viable.

Sanjay: Tell me also, you launched this product on iphones and ipads, is there an android version coming out?

Emre: It’s in the works, it’s nothing I can announce at this point, but we’re certainly looking at this too.

Sanjay: Any new printers that you might have recently announced that you want to talk about?

Emere: Again the printers that we have announced, we announced back in May. This is the Designjet T790, the T1300, and the T2300. The service that we are announcing today works on these web connected printers.

Sanjay: Lastly, you mentioned with AutoCAD WS, people will be able to print from that sometime in spring?

Emre: Yes, we don’t have an exact date yet. Right now we have a beta that we are demonstrating at the booth here, but we believe it should be tested and finalized sometime in the spring.

Sanjay: How can people find out more about these new capabilities, these new applications, and also about your partnership with autodesk?

Emre: The best way would be to go online to


2011 Autodesk University General Session Keynote Presentation (Video)

Saturday, January 21st, 2012

This is the 2011 Autodesk University General Session Keynote presentation given by a number of speakers including:

  • Jeff Kowalski, Chief Technology Officer of Autodesk at 0:5:14
  • Jeffrey McGrew, Principal, Because We Can, at 0:24:10
  • Mark Hatch, CEO of TechShop at 0:29:49
  • Chris Anderson, Author of ‘The Long Tail’ and Editor of Wired Magazine at 45:44
  • Carl Bass, CEO and President of Autodesk at 1:09:40
  • Lynn Allen, Technical Evangelist at 1:32:55

HP’s 2012 CADCentric Technology – a transcribed interview with Tom Salomone

Thursday, January 5th, 2012

We recently had an opportunity to interview Tom Salomone, MCAD & AEC Worldwide Segment Manager at HP at the Autodesk University, 2011 in Las Vegas. This is a transcript of the interview.

Sanjay: How has the show been going for you?

Tom: The show has been going awesome for us. We’ve got a lot of traffic going through out our booth. We’re showing out our workstations. So we have five desktop workstations and three mobile workstations that we are showing.

So we even have a small form factor work station that is sixty five percent smaller than our other work stations. This is for those in the auto-CAD space that are looking for something inexpensive and who are moving into the line. We have our higher end workstations for those people who are looking at 3dS Max. We have an ideal work station for Revit that we have here today as well. So we really have the full spectrum of work stations for auto-CAD.

With our mobile workstations, we have a fourteen inch, a fifteen inch, and a seventeen inch. So if you want light, you can get the fourteen inch. If you want power you can get the seventeen inch. If you want to compromise, you can get the fifteen inch. We have our tool-less chassis, not just with our desktops, but, also with our mobiles. So you can actually take apart the bottom of our mobile workstations and access the components the same as you can with our desktop workstations.

So, we really have a lot of cool products that we are showing. We also have some brand new technologies that we are showing at this year’s Autodesk. For the first time ever we are showing our new touch panels, our new touch monitor with Autodesk. So people can see that and see how they can really use the new technology. You can do ten fingers touch on the wall; you can do one hundred and fifty, one hundred and eighty finger touch. It’s very, very powerful.

The other thing that we are showing that is new since September is that we have our workstation cluster technology. You can actually cluster work stations together to maximize your power for things like analysis, things like rendering. So you can get a whole lot more power applied to those problems locally, just by leveraging unused cores that are available on your workstation.

So we have a lot of really cool things. We have our new printers. We are talking about E-print and share. It’s a free software where people can sign up for it, where you can print anywhere on the web. So you can be here in Los Vegas, and you can print back home if you wanted to. It’s really cool.


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