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Posts Tagged ‘Qualcomm’

PTC Continues to Get Real With Augmented Reality Acquisition Of Vuforia

Friday, October 16th, 2015

As part of its ongoing acquisition quest, earlier this week PTC announced that it had signed an agreement to acquire the Vuforia business from Qualcomm Connected Experiences for $65 million. Vuforia is a widely adopted augmented reality (AR) technology platform, that PTC is betting will enrich its technology portfolio and further foster its strategy to provide technologies that blend the digital and physical worlds. In other words, the next phase of the Internet of Things (IoT).

Under terms of the agreement, PTC will acquire the Vuforia business, including its developers ecosystem. PTC is committed to continued investment in the Vuforia platform and to the ongoing support and growth of the Vuforia ecosystem, but why wouldn’t it? The deal is expected to close later in 2015.

It was first reported last month that Qualcomm was soliciting bids for Vuforia as part of its effort to cut costs and focus on its key mobile business. The surprise was that PTC was the ultimate suitor for the company and its technology.

Vuforia is a mobile vision platform that enables apps to “see” and connect the physical world with digital experiences that demand attention and drive engagement. Vuforia is supported by a global ecosystem of developers, and has powered more than 20,000 apps with more than 200 million app downloads and installs worldwide.

Vuforia’s technology lets people use their smartphone or tablet to bring advertisements, toys, and other real-world objects to life. The effort has attracted a notable base of developers, but let’s face it, augmented reality remains more of a novelty than a big business. Obviously, PTC is out to change that.
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Technology of the Year: The Internet of Things

Thursday, December 18th, 2014

This year we’ve attended several technical meetings and conferences in the design, engineering, and manufacturing realms and have heard one concept/phrase repeated much more than anything else – Internet of Things (IoT). That said, we consider IoT to be the most significant technology of the year for 2014.

Simply, IoT is a newer implementation and outgrowth of an older technology known as Machine-to-Machine (M2M).

The Internet of Things (IoT) refers to uniquely identifiable objects and their virtual representations in an Internet-like structure. The term Internet of Things was proposed by Kevin Ashton in 1999, although the concept had been discussed since 1991.

Radio-frequency identification (RFID) was seen as a prerequisite for the Internet of Things in the early days. The initial thought was, if all objects and people in daily life were equipped with identifiers, they could be managed and inventoried by computers.

Today, the term IoT is used to denote advanced connectivity of devices, systems, and services that goes beyond machine-to-machine (M2M) communications and covers a variety of protocols, domains, and applications. Both of the technologies are expected to enable billions of new devices in the near future (I’ve seen forecasts of 20-100 billion connected devices by 2018 or 2020).

The Internet of Things: Dr. John Barrett at TEDxCIT

In most M2M and IoT scenarios, the device being monitored and/or controlled contains an integrated sensor and wireless transceiver connected through a cellular, WiFi, or other wireless link to the Internet. Keep in mind that all devices are assigned an Internet Protocol (IP) address for unique identification and role purposes. The Internet connection communicates with a remote server that contains the application software. The monitoring device then makes an Internet connection to the same server to complete the service request loop.

Data from the communication is then captured, displayed, stored, and control commands are issued as a result of it.

The Internet of Things Explained

In mechanical design and engineering, while many of the hardware and software vendors have expressed interest in IoT, PTC has really embraced it and positioned it as a major part of their overall strategy going forward.
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