About a month ago I spent a few days in Boston at PTC’s LiveWorx 2015 event. It was an eye opener for me and a brief look into the future of PTC with its growing emphasis and dependence on the Internet of Things (IoT).
Recaps of the event, entitled LiveWorx 2015: PTC Drives Home Its IoT Future – Part 1 and PTC ThingWorx Converges On IoT were published shortly after the event last month.
Beyond the technologies and business strategies presented, what struck me was the relatively young crowd attending with relatively young PTC PR people pushing the IoT platform. Sold out with over 2,300 attendees (up from ~350 in 2014), the draw was similar or maybe more than this year’s PTC Live Global user event. Although Creo and Windchill were certainly present at LiveWorx, they took a back seat to IoT offerings, such as ThingWorx, Axeda, and others.
So what does IoT really mean? I don’t know either because it’s evolving so rapidly and all participating vendors define it so that it accommodates what they offer best. In other words, until standards are established, the definition continues to evolve. I will admit, however, that PTC currently has a leg up on virtually all of the competition for IoT in its traditional design, engineering, and manufacturing space.
A standard definition is in the works, however, and IoT generally refers to uniquely identifiable objects and their virtual representations in an Internet-like structure. The term Internet of Things was proposed by Kevin Ashton in 1999, although the concept has been discussed since 1991, so it’s not exactly brand new.
According to PTC, the Internet of Things has the potential to create trillions of dollars of new economic value in the coming decade. To capture this value, manufacturers will rely on new applications that enable the creation of smart, connected products, thus PTC’s interest and commitment, as shown in the brief video below.