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Posts Tagged ‘augmented reality’

Will Vuforia Bring Augmented Reality Euphoria To PTC?

Thursday, August 25th, 2016

As part of its ongoing acquisition quest, less than a year ago PTC acquired Vuforia from Qualcomm Connected Experiences for $65 million. What a difference a year has made!

Vuforia is an augmented reality (AR) technology platform, that PTC is betting will enrich its technology portfolio and further foster its strategy to provide technologies that blend the digital and physical worlds. In other words, the next phase of the Internet of Things (IoT).

When it was first reported that Qualcomm was soliciting bids for Vuforia as part of its effort to cut costs and focus on its key mobile business, PTC surprisingly was the ultimate suitor for the company and its technology.

Vuforia is a software platform that democratizes AR development. According to PTC, Vuforia is the most widely used AR platform in the world, powering more than 80% of AR apps in the Apple App Store and Google Play. In fact, more than 30,000 Vuforia-powered applications have been published on the App Store and Google Play – and have led to more than 275 million app installs. Vuforia also supports an active developer ecosystem with more than 250,000 registered developers, and more than 30,000 projects in development.

Vuforia Logo

 

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PTC’s IoT Equation Becomes Technology Platform

Thursday, June 9th, 2016

What a difference a few days make. Last week I was in Denver teaching math to middle schoolers and this week I was in Boston with about 4,000 others attending PTC’s LiveWorx 16. The spotlight at the conference shone on the Internet of Things (IoT) and PTC’s commitment to it.

So, you think that the Internet of Things (IoT) thing is still just a fad? Based on my experience at PTC’s LiveWorx 16 in Boston this week, IoT is becoming an increasingly big part of the future – not only for PTC, but for all of us.

Still not convinced? Just the attendance figures alone from this year over the past couple might help convince you – LiveWorx 2014 (~350 attendees); LiveWorx 2015 (~2,300 attendees); LiveWorx 16 (~4,000 attendees). Attendance numbers don’t lie and that shows the growing interest in IoT.
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PTC Continues to Get Real With Augmented Reality Acquisition Of Vuforia

Friday, October 16th, 2015

As part of its ongoing acquisition quest, earlier this week PTC announced that it had signed an agreement to acquire the Vuforia business from Qualcomm Connected Experiences for $65 million. Vuforia is a widely adopted augmented reality (AR) technology platform, that PTC is betting will enrich its technology portfolio and further foster its strategy to provide technologies that blend the digital and physical worlds. In other words, the next phase of the Internet of Things (IoT).

Under terms of the agreement, PTC will acquire the Vuforia business, including its developers ecosystem. PTC is committed to continued investment in the Vuforia platform and to the ongoing support and growth of the Vuforia ecosystem, but why wouldn’t it? The deal is expected to close later in 2015.

It was first reported last month that Qualcomm was soliciting bids for Vuforia as part of its effort to cut costs and focus on its key mobile business. The surprise was that PTC was the ultimate suitor for the company and its technology.

Vuforia is a mobile vision platform that enables apps to “see” and connect the physical world with digital experiences that demand attention and drive engagement. Vuforia is supported by a global ecosystem of developers, and has powered more than 20,000 apps with more than 200 million app downloads and installs worldwide.

Vuforia’s technology lets people use their smartphone or tablet to bring advertisements, toys, and other real-world objects to life. The effort has attracted a notable base of developers, but let’s face it, augmented reality remains more of a novelty than a big business. Obviously, PTC is out to change that.
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Epson Showcases Its Augmented Reality “Smart Glasses”

Wednesday, March 12th, 2014

Last year we got pretty excited when Google Glass was first introduced and the possibilities it offered, both generally and for CAD users.

Although I’m gradually coming around, I still personally find the Google Glass technology/device concept intrusive, but have to admit it is innovative and possibly inevitable. Google Glass is still being tested and has received mixed reviews. Even though not generally yet, there are already several places and events where Google Glass will be banned.

According to Google, “Google Glass is a wearable computer with an optical head-mounted display (OHMD) that is being developed by Google in the Project Glass research and development project, with the mission of producing a mass-market ubiquitous computer.” Like all things Google, Glass runs under Android, and this might be a good thing for wide acceptance.

Any negativity shown toward the device, however, has not stopped many companies from exploring the possibilities of Google Glass. In fact, a CAD company last year announced an app for Google Glass — TurboSite from IMSI/Design.

OK, TurboSite for Goggle Glass is an AEC application, but you have to believe it could also be used in plant design and verification, as well as facilities management.

As for MCAD, I envision that it could be used in automotive, aerospace, consumer product design sectors, and shipbuilding (after all, a ship is just a horizontal building that floats). This marks the dawn of a new age of design with hardware shrinking from yesterday’s main frames to today’s wearable computers that will only continue to get smaller as their utility becomes bigger.

I’ve heard rumors that Autodesk and SolidWorks may be working on apps for Google Glass and other so-called “smart glasses.”

Earlier this week, Epson America showcased conceptual demos of its second-generation Moverio BT-200 “smart glasses” for augmented and virtual reality experiences at the SXSW Conference in Austin. Augmented reality (AR) allows for a digitally enhanced view of the real world. AR can add layers of digital information on top of items in the world around us.

Epson’s second generation augmented reality smart glasses debuted earlier this year at CES 2014. Keep in mind, though, the Moverio BT-200 shouldn’t be confused as a Google Glass competitor. For example, you wouldn’t want to wear the Moverio everywhere you go. It’s meant primarily for your personal time or maybe on a long flight, but there are certainly business applications for the technology as well. Since the display is visible to both eyes, movies and games translate well to it. Going forward, augmented reality is going to be the focal point for both games and commercial business use.

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